Economic opportunities

Dawn Perchetti and her happy dogs.

Dawn Perchetti’s business has gone to the dogs, and she couldn’t be happier about it. As owner of Reno’s Adventure Pet, a doggie-excursion business, Perchetti calls the trails and streams surrounding Reno her office and German shepherds, golden retrievers and mutts her clients.

“I’ve had dogs my whole life and I’ve loved them,” Perchetti said. “A couple of years ago I thought, ‘Why can’t I do this?’”

Simply put, she takes other people’s dogs hiking and gets paid for it.

If that sounds like a great way to make a living to you, economic opportunity is barking at your door.  Adventure Pet is for sale.

“To succeed at this, a person has to be self-motivated. They have to have the drive and want to work. I mean it is work,” said Perchetti. “It’s fun, but there’s a lot of work that goes with it. You have to deal with clients, keep the books, scheduling.”

But all that hard work can pay off. With nearly 100 clients, Adventure Pet brings in about $4,500 a month. Considering the only overhead is a vehicle, gas and $400 a year for insurance and licensing, Perchetti said, “It’s basically 90 percent profit.”

“If you have someone who’s working fives day a week and then adding a few baths or pet sitting for a couple days, the sky’s the limit,” Perchetti said. “You could add poop scooping and dog food delivery, too.”

But Perchetti is quick to say owning her own business wasn’t always easy.

“It was scary for me at first. I’ve always worked for someone else who told me what to do, when to do it, when to be there. But I’ve come to find out that I’m a pretty good businessperson,” she said. “I love it. I would never go back to working for anybody else. Never.”

While Perchetti is selling the Reno business to relocate with her partner to the Midwest, she plans to continue selling Adventure Pet franchises and operating Diggin’ Your Dog, her dog treat company.

“We’re not going to sell it to just anybody,” Perchetti said. “I spent two years of my life building it up and the clients love it. It’s not about the money. It’s about keeping up the name.”

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4 thoughts on “Economic opportunities

  1. I like the last couple paragraphs, helps explain why she is selling her business. The only thing I could think of would be to add some of her stats from past years to help show that it is a successful business and people can see what they are getting into if they want to purchase it.

  2. Bingo! Love the approach. How about a video of him (or an employee) walking a dog.

    It sounds a bit easy though. What are some of the things others might learn if they are interested in starting a small business – financial considerations, licenses, etc.?

  3. SPOT on, get it?

    Love the approach. How about a video of her (or an employee) walking a dog.

    It sounds a bit easy though. What are some of the things others might learn if they are interested in starting a small business – financial considerations, licenses, etc.?

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